Below are the November 2018 sales & marketing highlights from various departments from the San Diego Tourism Authority. BRAND MARKETING DOMESTIC LEISURE ADVERTISING An additional layer of national digital advertising launched in November, engaging active travel intenders (researchers, planners, and in-market shoppers) with San Diego messaging with the goal of moving … [Read more...] about November 2018 – Sales & Marketing Highlights
Destination Promotions
October 2018 – Sales & Marketing Highlights
Below are the October 2018 sales & marketing highlights from various departments from the San Diego Tourism Authority. BRAND MARKETING DOMESTIC LEISURE ADVERTISING BRAND The fall flight of the national digital video campaign wrapped up in October, delivering 39.3 million impressions with $1.05 million in media spend. The “Summer Feeling” :30 brand spot ran in … [Read more...] about October 2018 – Sales & Marketing Highlights
September 2018 – Sales & Marketing Highlights
Below are the September 2018 sales & marketing highlights from various departments from the San Diego Tourism Authority. BRAND MARKETING DOMESTIC LEISURE ADVERTISING The fall flight of the national digital video campaign launched in September and will continue through October. The “Summer Feeling” :30 brand spot will run in non-skippable pre-roll and mid-roll video … [Read more...] about September 2018 – Sales & Marketing Highlights
August 2018 – Sales & Marketing Highlights
Below are the August 2018 sales & marketing highlights from various departments from the San Diego Tourism Authority. BRAND MARKETING DOMESTIC LEISURE ADVERTISING Now in its seventh year, the Kids Free San Diego campaign launched in August. The destination-wide promotion brings together more than 110 SDTA members across hotels, attractions, museums, activities and … [Read more...] about August 2018 – Sales & Marketing Highlights
July 2018 – Sales & Marketing Highlights
Below are the July 2018 sales & marketing highlights from various departments from the San Diego Tourism Authority. BRAND MARKETING DOMESTIC LEISURE ADVERTISING The Fall FY19 Awesome All Year campaign launched in July. The $436,670 campaign will run through October, delivering an estimated 23.5 million impressions in Los Angeles, Phoenix and Las Vegas. The digital … [Read more...] about July 2018 – Sales & Marketing Highlights