The San Diego Tourism Accelerator’s 2023-2024 cohort has been announced, and the program has been picking up attention from local media outlets. The San Diego Tourism Authority selected 10 local businesses owned by women, veterans, people of color and LGBTQ+ community members to receive a year of mentorship. The program, sponsored by SDG&E and The Shipyard, … [Read more...] about Our latest Tourism Accelerator cohort featured on KPBS and NBC 7
Happy International Women’s Day!
Happy International Women’s Day! March 8 is a global celebration of the social, economic, cultural and political achievements of women. At the San Diego Tourism Authority, more than half of our staff are women, including our CEO Julie Coker, COO Kerri Verbeke Kapich and the Chair of our Board of Directors Kimberly Becker. To celebrate, we’d like to highlight some recent … [Read more...] about Happy International Women’s Day!
San Diego Tourism Launches Spring Advertising Programs
2023 Winter/Spring Advertising Program Overview To stimulate demand during the upcoming Spring and Summer travel season, the SDTA is launching $15.5 million in advertising with the refreshed 30-sec “Happy & You Know It” Brand TV commercial debuting on national television January 28 during the Farmers Insurance Open PGA Golf Tournament. “Happy and You Know It”San … [Read more...] about San Diego Tourism Launches Spring Advertising Programs
SDTA invites you to take part in key study of San Diego’s tourism workforce
The SDTA is conducting a Tourism Workforce Study to better understand the types of jobs that exist within San Diego’s tourism ecosystem, and to dispel broad misconceptions around the value of tourism jobs here in the region. And your participation is a crucial part of the project. To fortify our analysis, we're asking our members and partners to nominate at … [Read more...] about SDTA invites you to take part in key study of San Diego’s tourism workforce
Inaugural members of SDTA’s Tourism Accelerator are celebrated at special event
The SDTA is proud to say that our inaugural Tourism Accelerator program — the first of its kind in the country — has proved a resounding success. And earlier in December, we were honored to host the 10 members of the Accelerator's very first cohort at a celebration of their achievements in the program, which provides a full package of support (valued at more than … [Read more...] about Inaugural members of SDTA’s Tourism Accelerator are celebrated at special event