Campaign Background In 2017, approximately 3 million Chinese tourists visited the U.S., with that number expected to increase to 4.5 million by 2022. California, alone, received 1.4 million Chinese visitors this year due to the rising popularity of cities like Los Angeles and San Francisco. San Diego, CA is also rising in popularity but still faces low awareness in China. … [Read more...] about SDTA Wins Best of California Campaign at LA Addy’s
SDTA News
February 2019 – Sales & Marketing Highlights
Below are the February 2019 sales & marketing highlights from various departments from the San Diego Tourism Authority. BRAND MARKETING SDTA invested over $4.1 million during the month of February in advertising efforts delivering more than 191 million gross impressions. Key initiatives include for the month included: BRAND CAMPAIGN SDTA’s “Something to Smile About” … [Read more...] about February 2019 – Sales & Marketing Highlights
You’re Invited to Arts & Craft
YOU’RE INVITED TO ARTS & CRAFT Come enjoy an evening filled with arts and craft – beer that is – in the always picturesque Spanish Village Art Center in Balboa Park. Check out the work of the village’s more than 200 resident artists or make some art of your own with lessons in painting, pottery and more. There will be unlimited tastings from some of San Diego’s best craft … [Read more...] about You’re Invited to Arts & Craft
2019 SDTA Annual Meeting – SAVE THE DATE!
Save this date! The San Diego Tourism Authority annual meeting will be held at SeaWorld San Diego on Thursday, May 9, 2019. The event takes place in the Mission Bay Theater from 5-8pm. You won't want to miss the exciting lineup of keynote speakers, presentations, and special surprises as we celebrate the tourism authority's 65th anniversary! Registration will open … [Read more...] about 2019 SDTA Annual Meeting – SAVE THE DATE!
City Unveils Collaborative Efforts to Commemorate San Diego and Where California Began
SAN DIEGO 250: Civic and Community Leaders Announce Events to Mark San Diego’s 250th Anniversary In 2019 Standing alongside a broad coalition of civic leaders, organizations, community volunteers and Kumeyaay representatives, Mayor Kevin L. Faulconer today introduced collaborative efforts to commemorate the City’s 250th anniversary and where California began. The San Diego … [Read more...] about City Unveils Collaborative Efforts to Commemorate San Diego and Where California Began