The health and safety of both visitors and residents is the highest priority for the San Diego Tourism Authority, and we are closely monitoring the situation and its impact on inbound travel to the region. Based on information from the U.S. Travel Association and Centers for Disease Control and Prevention, the risk to most Americans remains low. The SDTA will continue to work … [Read more...] about SDTA Response to Coronavirus
Accolades
SDTA Wins Visit CA Award for Marketing Partnership
The San Diego Tourism Authority in partnership with the San Francisco Travel Association received a first-place Poppy Award for Best Cooperative Marketing at the 2020 Visit California Outlook Forum. In 2019, SDTA teamed up with the San Francisco Travel Association to create a co-op campaign in China, highlighting the links between the two cities and showcasing the unique … [Read more...] about SDTA Wins Visit CA Award for Marketing Partnership
December 2019 – Sales & Marketing Highlights
Below are the December 2019 sales and marketing highlights from various San Diego Tourism Authority departments. BRAND MARKETING During the month of December, SDTA invested over $1.22 million in advertising, delivering more than 221.5 million gross impressions. Key advertising initiatives for the month included: Domestic Leisure Advertising Foundational Digital … [Read more...] about December 2019 – Sales & Marketing Highlights
Measure C Social Media Toolkit
Help spread the word on the importance of Yes on C! Share these messages on your social media profiles to encourage your friends and family members to get out and vote Yes on Measure C on March 3rd. Yes on C! Email Template Yes on C! Flyer Facebook and LinkedIn Copy: It’s time to tackle homelessness head-on. Measure C is a hotel tax to help address the homelessness … [Read more...] about Measure C Social Media Toolkit
Press Coverage: SDTA and SDREC Team Up to Showcase San Diego
The San Diego Tourism Authority recently teamed up with the San Diego Regional Economic Development Corporation to launch two advertising new campaigns aimed at putting San Diego in the national and international spotlight. A press conference was held earlier this month at the Embarcadero Marina to showcase the unveiling of the "Just Say No to Winter" campaign, which seeks … [Read more...] about Press Coverage: SDTA and SDREC Team Up to Showcase San Diego