When it comes to the life sciences, Rick Fultz knows what it takes not only for companies to succeed but also for regions to develop thriving clusters. As senior vice president and chief business officer for Biocom California, one of the leading trade associations for the life science industry in San Diego and throughout the state, he has seen how ingenuity and collaboration … [Read more...] about Biocom’s Rick Fultz: San Diego’s Life Sciences Scene is Booming
Accolades
Spirit of Service: Giselle Guzman
Name: Giselle GuzmanTitle: Ticket Booth Manager, Flagship Cruises What started out as a summer job at Flagship Cruises & Events right after high school has turned into a career for Giselle Guzman. “I was just 18. It was just supposed to be a seasonal job, but I ended up staying,” she said. After just two years, Guzman was promoted to assistant ticket booth manager. … [Read more...] about Spirit of Service: Giselle Guzman
Out-of-Market Leisure Advertising Ramps Up with Pull-through Program
With the stay-at-home orders lifted in late January, the SDTA’s immediate advertising efforts focused on moving up its consideration/booking digital campaign from March 1 to February 1 with the goal of driving San Diego visitation. The campaign is using targeted programmatic and travel-endemic display ads, online travel agency advertising, and paid search to target active … [Read more...] about Out-of-Market Leisure Advertising Ramps Up with Pull-through Program
COSTCO Travel Promoting San Diego
With a renewed focus on domestic tourism, the SDTA worked with Costco Travel to feature San Diego as a new destination for its Vacation Package sales starting on Jan. 6, 2021. The SDTA has been in conversation with Costco about this opportunity for a long time so this new partnership is a great win for San Diego. The following hotels are currently included in the program, … [Read more...] about COSTCO Travel Promoting San Diego
Deck the Halls with Member Discounts
The holidays are fast approaching, but there is still time to make your surroundings sparkle with the help of these Member companies. RED CompanyNeed help with holiday décor and decorating, the RED Company is there to help—even with the dreaded job of taking down all the decorations after the holidays have passed. They also have holiday promotional items and apparel as well … [Read more...] about Deck the Halls with Member Discounts