To support the Group Meetings & Conventions industry, the San Diego Tourism Authority has launched a new B2B marketing campaign aimed at changing perceptions of San Diego as a business destination - Meet America's Brightest City. While San Diego is known for its sunshine, coastline and good vibes, we've also been a hotbed of innovation, education and cultural exploration … [Read more...] about San Diego’s NEW Meetings & Conventions Marketing Campaign – ‘Meet America’s Brightest City’
Marketing
SDTA Launches New Advertising Campaign
$9 million initiative includes TV, print, online and billboard advertising. Fresh off a year in which San Diego's tourism economy posted record numbers, Mayor Kevin Faulconer and tourism industry leaders debuted the San Diego Tourism Authority's 2015 spring-summer advertising campaign today.The new Happiness is Calling "Signs" campaign is a nearly $9 million multi-platform … [Read more...] about SDTA Launches New Advertising Campaign
21st Annual San Diego Hospitality Industry Outlook set for May 7th
Join an expert panel discussion on new innovations in technology and real estate in the hospitality industry. Enjoy breakfast and networking at the Town & Country Resort & Convention Center on May 7th with guest speakers including: Rob Torres, Managing Director for Travel, Google Inc. Kelly Frailey, Client Partner, Global Marketing Solutions, Facebook Joe … [Read more...] about 21st Annual San Diego Hospitality Industry Outlook set for May 7th
San Diego Launches new “Guides to the Good Stuff” Campaign
On Monday, March 10, 2014, the San Diego Tourism Authority (SDTA) unveiled an exciting new digital advertising initiative, the Guides to the Good Stuff. An extension of the SDTA’s current Happiness is Calling brand marketing efforts, the Guides to the Good Stuff is a rich media campaign in which influential San Diegans share their perspective on the San Diego lifestyle in their … [Read more...] about San Diego Launches new “Guides to the Good Stuff” Campaign
New Promotion Helps Visitors “Beat the Heat”
Of course San Diego is the perfect place for visitors to beat the heat during this sweltering summer, and ConVis is launching a special marketing campaign to get this message out and promote Member businesses. We're attracting heat-stricken visitors to our golden shores through the following initiatives: online advertising - $10K media spend on Weather.com, three 300x250 … [Read more...] about New Promotion Helps Visitors “Beat the Heat”