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New Promotion Helps Visitors “Beat the Heat”

August 5, 2011 By SDTA Staff Leave a Comment

Of course San Diego is the perfect place for visitors to beat the heat during this sweltering summer, and ConVis  is launching a special marketing campaign to get this message out and promote Member businesses. We’re attracting heat-stricken visitors to our golden shores through the following initiatives: online advertising – $10K media spend on Weather.com, three 300×250 banner ads promoting a San Diego getaway; promotions – giveaway for a trip for four to San Diego Aug. 8 – Sept. 1; PR – press release to newspapers in affected areas and online press.

Filed Under: Destination Promotions, SDTA News Tagged With: Beat the Heat, Marketing, promotion

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