ConVis is updating our “Happy Happens” advertising campaign after a successful three-year run. Our advertising agency, MeringCarson, drafted concepts leveraging San Diego’s “Sunny Outlook” platform, based on preferences of key stakeholders and board members. The concepts were then presented to consumer focus groups in Denver, Los Angeles and San Francisco. The result: … [Read more...] about ConVis to Launch NEW Leisure Advertising Campaign this Fall
advertising campaign
$2.4M Attractions Co-op Advertising Campaign Launches May 11
Underway next month is the ConVis and SeaWorld joint co-op advertising campaign, featuring TV, radio and online promotions in the Los Angeles, Phoenix, Tucson, Salt Lake City and Las Vegas markets. Immediate promotions are set for Los Angeles and Phoenix, where ConVis has negotiated station partnerships with the local NBC, Fox and CBS affiliates. In both markets, the … [Read more...] about $2.4M Attractions Co-op Advertising Campaign Launches May 11