The results are in for our North County Spring/Summer OTA summer program, and total bookings were up for our peak travel season promotions with Orbitz, Travelocity, Hotels.com, Expedia.com and Expedia International (Germany, UK and Canada). Total impressions were 16,966,976 with an initial spend of $170,824 and a total value of $362,687. Room nights booked were at 107,158, with … [Read more...] about North County Spring/Summer OTA Boosts ADR
SDTA News
North County Sales Update
North County Sales Update Our North County Sales team, led by Jonathan Friedman, has been working diligently to achieve positive results for our North County hotels. Leads generated by National Sales Directors Sonia Storbeck and Tricia Tarnutzer went definite for 525 and 83 room nights, respectively, and the team attended two conferences to promote North County as a … [Read more...] about North County Sales Update
PR Summer Roundup for North County
Many international media visited North TMD hotels, restaurants or attractions in June and July: • 16 UK and international travel media participated in the British Airways (BA) Inaugural Tour and four travel media from Russia, Sweden, Norway and Denmark took part in a second BA Media Tour • Three Australian travel journalists joined a group tour: Woman’s Health, circ. … [Read more...] about PR Summer Roundup for North County
New Promotion Helps Visitors “Beat the Heat”
Of course San Diego is the perfect place for visitors to beat the heat during this sweltering summer, and ConVis is launching a special marketing campaign to get this message out and promote Member businesses. We're attracting heat-stricken visitors to our golden shores through the following initiatives: online advertising - $10K media spend on Weather.com, three 300x250 … [Read more...] about New Promotion Helps Visitors “Beat the Heat”
We’re Exceeding FY11 Goals
FY 2011 was a tremendous year for the ConVis Marketing division. Overall, the Total Marketing Leverage hit $17.64 million (114% to annual goal) and the Out-of-Market Inquiries grew to 6.05 million (129% to goal). Please join me in congratulating the entire team for not only meeting – but exceeding – the key division goals: Travel trade development attended 28 shows and … [Read more...] about We’re Exceeding FY11 Goals