Below are the July 2018 sales & marketing highlights from various departments from the San Diego Tourism Authority. BRAND MARKETING DOMESTIC LEISURE ADVERTISING The Fall FY19 Awesome All Year campaign launched in July. The $436,670 campaign will run through October, delivering an estimated 23.5 million impressions in Los Angeles, Phoenix and Las Vegas. The digital … [Read more...] about July 2018 – Sales & Marketing Highlights
International Initiatives
June 2018 – Sales & Marketing Highlights
Below are the June 2018 sales & marketing highlights from various departments from the San Diego Tourism Authority. BRAND MARKETING DOMESTIC LEISURE ADVERTISING The SDTA’s Foundational and “Always-On” digital content programs continued through June with distribution to national and spot market specific markets targeting Los Angeles and Phoenix. In total, the program … [Read more...] about June 2018 – Sales & Marketing Highlights
May 2018 – Sales & Marketing Highlights
SALES & MARKETING HIGHLIGHTS Below are the May 2018 sales & marketing highlights from various departments from the San Diego Tourism Authority. BRAND MARKETING DOMESTIC LEISURE ADVERTISING SDTA’s brand digital programs and “Always-On” digital content program continued through May with distribution to national and spot markets targeting Los Angeles and Phoenix. In … [Read more...] about May 2018 – Sales & Marketing Highlights
April 2018 – Sales & Marketing Highlights
SALES & MARKETING HIGHLIGHTS Below are the April 2018 sales & marketing highlights from various departments from the San Diego Tourism Authority. BRAND MARKETING DOMESTIC LEISURE ADVERTISING The Happiness is Calling “Summer Feeling” digital video campaign and spot market television in San Francisco and Sacramento continued through April with both brand awareness … [Read more...] about April 2018 – Sales & Marketing Highlights
March 2018 – Sales & Marketing Highlights
SALES & MARKETING HIGHLIGHTS Below are the March 2018 sales & marketing highlights from various departments from the San Diego Tourism Authority. BRAND MARKETING DOMESTIC LEISURE ADVERTISING The Happiness is Calling “Summer Feeling” television and digital video program continues to be the foundation of the brand awareness layer. The national digital video flight … [Read more...] about March 2018 – Sales & Marketing Highlights