Below are the August 2019 sales and marketing highlights from various San Diego Tourism Authority departments. BRAND MARKETING SDTA invested over $744,278 in advertising during the month of August, delivering more than 119.2 million gross impressions. Advertising initiatives for the month included: Domestic Leisure Advertising Promotional The fall promotional campaign … [Read more...] about August 2019 – Sales & Marketing Highlights
Accolades
SDTA President Joe Terzi Earns Prestigious Lifetime Achievement Award
Joe Terzi, President and CEO of the San Diego Tourism Authority, was recognized with the F. Norman Clark Tourism Champion of the Year at the 37th Annual California Travel Summit. The F. Norman Clark Tourism Champion of the Year Award recognizes excellence in California tourism, for activities in a specific year, or to recognize a body of work in tourism. The award recognizes … [Read more...] about SDTA President Joe Terzi Earns Prestigious Lifetime Achievement Award
July 2019 – Sales & Marketing Highlights
Below are the July 2019 sales and marketing highlights from various San Diego Tourism Authority departments. BRAND MARKETING SDTA invested over $179,326 in advertising during the month of July, delivering more than 37.8 million gross impressions. Advertising initiatives for the month included: Domestic Leisure Advertising The always-on layers of the foundational digital media … [Read more...] about July 2019 – Sales & Marketing Highlights
SDTA Wins the 2019 Destiny Award for International Marketing
A co-op campaign launched by SDTA in partnership with the San Francisco Travel Association won first place in International Marketing at the 2019 U.S. Travel ESTO Destiny Awards. The “Best of California” Campaign showcased the links between the two cities, highlighting the unique outdoor, culinary and culture experiences offered in each of the iconic cities. Building on a … [Read more...] about SDTA Wins the 2019 Destiny Award for International Marketing
June 2019 – Sales & Marketing Highlights
Below are the June 2019 sales and marketing highlights from various San Diego Tourism Authority departments. BRAND MARKETING SDTA invested over $993,934 in advertising during the month of June, delivering more than 275.2 million gross impressions. Noteworthy advertising initiatives for the month included: Domestic Leisure Advertising SDTA’s “Always-On” digital content program … [Read more...] about June 2019 – Sales & Marketing Highlights