A co-op campaign launched by SDTA in partnership with the San Francisco Travel Association won first place in International Marketing at the 2019 U.S. Travel ESTO Destiny Awards. The “Best of California” Campaign showcased the links between the two cities, highlighting the unique outdoor, culinary and culture experiences offered in each of the iconic cities. Building on a … [Read more...] about SDTA Wins the 2019 Destiny Award for International Marketing
Accolades
June 2019 – Sales & Marketing Highlights
Below are the June 2019 sales and marketing highlights from various San Diego Tourism Authority departments. BRAND MARKETING SDTA invested over $993,934 in advertising during the month of June, delivering more than 275.2 million gross impressions. Noteworthy advertising initiatives for the month included: Domestic Leisure Advertising SDTA’s “Always-On” digital content program … [Read more...] about June 2019 – Sales & Marketing Highlights
May 2019 – Sales & Marketing Highlights
Below are the May 2019 sales & marketing highlights from various departments from the San Diego Tourism Authority. BRAND MARKETING SDTA invested over $1.4 million in advertising during the month of May, delivering more than 311.8 million gross impressions. Key advertising initiatives for the month included: DOMESTIC LEISURE ADVERTISING SDTA’s “Always-On” digital content … [Read more...] about May 2019 – Sales & Marketing Highlights
April 2019 – Sales & Marketing Highlights
Below are the April 2019 sales & marketing highlights from various departments from the San Diego Tourism Authority. BRAND MARKETING SDTA invested over $2.9 million in advertising during the month of April, delivering more than 183.9 million gross impressions. Key initiatives for the month included: BRAND CAMPAIGN The “Something to Smile About” spot market television, … [Read more...] about April 2019 – Sales & Marketing Highlights
March 2019 – Sales & Marketing Highlights
Below are the March 2019 sales & marketing highlights from various departments from the San Diego Tourism Authority. BRAND MARKETING SDTA invested over $6.1 million in advertising during the month of March, delivering more than 219 million gross impressions. Key initiatives for the month included: BRAND CAMPAIGN The “Something to Smile About” television and … [Read more...] about March 2019 – Sales & Marketing Highlights