Below are the October 2019 sales and marketing highlights from various San Diego Tourism Authority departments. BRAND MARKETING During the month of October, SDTA invested over $1.28 million in advertising, delivering more than 210.4 million gross impressions. Advertising initiatives for the month included: International Leisure Advertising China In October, SDTA launched … [Read more...] about October 2019 – Sales & Marketing Highlights
Accolades
SDTA Team Member Acknowledged as a PCMA Emerging Leader
Damara Gomez — National Sales Director of Citywide Sales for Delaware, Maryland, Virginia and Washington D.C. for the San Diego Tourism Authority — received the prestigious Rising Emerging Star Professional of the Year award from Professional Convention Management Association Capital Chapter. PCMA is the leading organization in the business events and conference space. The … [Read more...] about SDTA Team Member Acknowledged as a PCMA Emerging Leader
SDTA Team Member Elected to the PCMA Foundation 2020 Board of Trustees
Angie Ranalli, Vice President of Sales of the Midwest Region for the San Diego Tourism Authority, was selected to serve as the Chair-Elect for the 2020-2021 term on the Professional Convention Management Association Foundation Board of Trustees. PCMA is the leading organization in the business events and conference spaces. With more than 7,000 members and a global audience … [Read more...] about SDTA Team Member Elected to the PCMA Foundation 2020 Board of Trustees
Inspiring Travel and Smiles — SDTA’s Banner Year
From international campaigns earning billions of impressions to worldwide press coverage to highlighting the San Diego destination's unique and stunning attributes through creative storytelling and innovative mediums, the San Diego Tourism Authority's 2019 international program of work was highly successful inspiring travel around the globe. Interested in learning more about … [Read more...] about Inspiring Travel and Smiles — SDTA’s Banner Year
Help Keep California’s Thriving Tourism Industry Strong
Did you know that 88 percent of Visit California's budget is used to market California as a travel destination across the globe? How about that marketing programs created by Visit California receive billions of global impressions? And that visitors to the state spent more than $140.6 billion at businesses in 2018? Visit California's global marketing initiatives have … [Read more...] about Help Keep California’s Thriving Tourism Industry Strong