To increase awareness of San Diego as a premier travel destination, the SDTA and its advertising agency, The Shipyard, is partnering with Tripadvisor and its new in-house creative and content studio, Wanderlab, to launch a first-of-its-kind, innovative digital and interactive out-of-home campaign to attract travelers to San Diego. The premium partnership program will debut … [Read more...] about San Diego Tourism Launches National Premium Partnership Program with Tripadvisor
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San Diego Tourism Launches Spring Advertising Programs
2023 Winter/Spring Advertising Program Overview To stimulate demand during the upcoming Spring and Summer travel season, the SDTA is launching $15.5 million in advertising with the refreshed 30-sec “Happy & You Know It” Brand TV commercial debuting on national television January 28 during the Farmers Insurance Open PGA Golf Tournament. “Happy and You Know It”San … [Read more...] about San Diego Tourism Launches Spring Advertising Programs