India's outbound tourism market has the greatest potential for growth of anywhere in the world given the country's enormous population – the youngest on the planet – and its economic trajectory. With record travel growth expected from California's No. 1 opportunity market, it is more important than ever to ask: Is your business India ready? Join Visit California and industry … [Read more...] about San Diego: Are you Global Ready?
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July 2018 – Sales & Marketing Highlights
Below are the July 2018 sales & marketing highlights from various departments from the San Diego Tourism Authority. BRAND MARKETING DOMESTIC LEISURE ADVERTISING The Fall FY19 Awesome All Year campaign launched in July. The $436,670 campaign will run through October, delivering an estimated 23.5 million impressions in Los Angeles, Phoenix and Las Vegas. The digital … [Read more...] about July 2018 – Sales & Marketing Highlights
Registration Now Open – Fall Sales & Marketing Workshop
The annual Fall Sales & Marketing Workshop is the place for Members to hear from industry experts, learn about key 2019 priorities, and receive your updated Member Opportunities plan. This year we’re turning the focus of this annual Member event to the international traveler. Members will hear exciting updates from our Sales & Marketing teams in a fast-paced … [Read more...] about Registration Now Open – Fall Sales & Marketing Workshop
San Diego earns No. 4 spot on Cvent’s 2018 Meeting Destinations List
We are excited to share some great news with you. San Diego earned the No. 4 spot on the Cvent 2018 Top 50 Meeting Destinations list! As a destination, we've moved up one spot from last year, so let's keep the momentum going. This industry-specific ranking is based on many factors including meeting and event booking activity as well as the number of unique venues in the … [Read more...] about San Diego earns No. 4 spot on Cvent’s 2018 Meeting Destinations List
June 2018 – Sales & Marketing Highlights
Below are the June 2018 sales & marketing highlights from various departments from the San Diego Tourism Authority. BRAND MARKETING DOMESTIC LEISURE ADVERTISING The SDTA’s Foundational and “Always-On” digital content programs continued through June with distribution to national and spot market specific markets targeting Los Angeles and Phoenix. In total, the program … [Read more...] about June 2018 – Sales & Marketing Highlights