In collaboration with Expedia Group Media Solutions, the SDTA launched “Better by the Beach,” a bespoke creative campaign that drove awareness, inspiration and consideration while increasing perception of San Diego as more than a beach destination. SDTA and Expedia's global OTA campaign won a silver Adrian Award in the Advertising/Repositioning category, presented by the … [Read more...] about San Diego Tourism Authority Wins A Silver Adrian Award For “Better by the Beach” Campaign
News
October 2018 – Sales & Marketing Highlights
Below are the October 2018 sales & marketing highlights from various departments from the San Diego Tourism Authority. BRAND MARKETING DOMESTIC LEISURE ADVERTISING BRAND The fall flight of the national digital video campaign wrapped up in October, delivering 39.3 million impressions with $1.05 million in media spend. The “Summer Feeling” :30 brand spot ran in … [Read more...] about October 2018 – Sales & Marketing Highlights
Progress Toward a Better Airport – An update from Kim Becker
Friends, Since my last message of October 24, there has been a series of very productive meetings with local agencies and Mayor Kevin L. Faulconer regarding the Draft EIR for the Airport Development Plan (ADP), and I wanted to provide you a progress report. On November 20, Mayor Faulconer convened the leadership of the Airport Authority, SANDAG, the Port of San Diego and … [Read more...] about Progress Toward a Better Airport – An update from Kim Becker
SDTA Career Opportunity Open – Citywide Sales Coordinator
A new career position has opened up for the San Diego Tourism Authority supporting the Citywide Sales Team. The San Diego Tourism Authority is a private, non-profit, mutual benefit corporation composed of approximately 900 member organizations, businesses, local governments, and individuals seeking a better community through the visitor industry. San Diego Tourism … [Read more...] about SDTA Career Opportunity Open – Citywide Sales Coordinator
San Diego Tourism Authority wins 2018 Stella Award for Group Meetings
We did it! The San Diego Tourism Authority is proud to receive the prestigious Stella Award from Northstar Meetings Group! We won gold in the category of Best CVB/DMO, Far West region. We’re thrilled to be a winner, as being acknowledged with a Stella Award is a seal of excellence, signifying that we help deliver an exceptional meetings experience. The Stella Awards honor … [Read more...] about San Diego Tourism Authority wins 2018 Stella Award for Group Meetings