During the 40th week of 2019, San Diego hotels experienced a considerable contraction in average occupancy rates compared to the same week last year. Occupancy rates ranged from 66.3% in the I-15 Corridor to 79.4% in Mission Bay, with all regions but one reducing average occupancy compared to last year. The only region to improve in occupancy over last year was Del … [Read more...] about San Diego Lodging Performance – September 29-October 5, 2019
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San Diego Lodging Performance – September 22-28, 2019
During the last full week of September 2019, average occupancy rates among San Diego hotels ranged from 72.6% in Del Mar/Oceanside to 92.5% Downtown. All regions but one grew their average occupancy compared to the same week in 2018, with properties Downtown improving the most with 6.9% growth, followed by properties in Del Mar/Oceanside with a 4.0% increase. Average daily … [Read more...] about San Diego Lodging Performance – September 22-28, 2019
SDTA Racks Up Awards, Accolades and Recognition
It’s been a banner year for the San Diego Tourism Authority, and we’re not even finished with October! Over the last few months, SDTA has received several awards, accolades and recognition from leading organizations in travel and advertising for creative campaigns, compelling content and high-ranking reviews from visitors. Here’s a list of some of the big wins the SDTA and San … [Read more...] about SDTA Racks Up Awards, Accolades and Recognition
August 2019 – Sales & Marketing Highlights
Below are the August 2019 sales and marketing highlights from various San Diego Tourism Authority departments. BRAND MARKETING SDTA invested over $744,278 in advertising during the month of August, delivering more than 119.2 million gross impressions. Advertising initiatives for the month included: Domestic Leisure Advertising Promotional The fall promotional campaign … [Read more...] about August 2019 – Sales & Marketing Highlights
August 2019 Hotel Performance
San Diego hotels in the month of August averaged 82.6 percent occupancy, down -2.6 percent compared to 2018, while the average daily rate (ADR) was $179.66, a -1.8 percent reduction from last year. San Diego occupancy for the month tied for 7th among top 25 markets, while ADR ranked 8th. Occupancy and ADR both fell most days of the week compared to last year, with … [Read more...] about August 2019 Hotel Performance