The San Diego Tourism Authority is thrilled to announce the FY 2022 Board of Directors nominees have been selected for approval. Their two three-year terms will commence on July 1, 2021 and end on June 30, 2022. We look forward to their leadership and insight in steering the future of the San Diego Tourism Authority. TONY YOUNG President & … [Read more...] about SDTA Welcomes New Board Members Nominees
SDTA News
SDTA’s Spring Advertising Overview
As vaccination distribution increases and travel sentiment grows more positive, consumers’ readiness to travel is on the rise with weekend getaways and road trips driving demand and travelers choosing destinations that are nearby, uncrowded and offer plenty of outdoor space for Spring and Summer travel. San Diego’s “Happiness is Calling You Back” recovery campaign invites … [Read more...] about SDTA’s Spring Advertising Overview
Recap National Travel Industry Webinar
2020 Year in Review: 2020 Year in Review from U.S. Travel on Vimeo. Let's Go There: Let's Go There (:90 seconds) from U.S. Travel on Vimeo. U.S. Travel Association deck … [Read more...] about Recap National Travel Industry Webinar
SDTA launches “WeekYays!” Campaign
As part of SDTA’s $6 million recovery advertising, San Diego’s “Yay Weekyays!” campaign is designed to build awareness of midweek travel and drive consideration and booking for Sunday – Wednesday hotel stays. Because here, the weekdays bring the same good vibes along with lower room rates, outdoor activities when guests need a break and a quiet, scenic space to work or study … [Read more...] about SDTA launches “WeekYays!” Campaign
SDTA August Member Meeting Collateral
Thanks for being a tourism partner and joining us for SDTA's August Member Meeting. Below you will find all of the collateral and assets mentioned during the meeting. Click here to watch the San Diego Tourism Outlook webinar that was held on July 29, 2020. One Sheets Videos San Diego Safe Traveler Pledge Happiness is Calling You Back TV Spot The San … [Read more...] about SDTA August Member Meeting Collateral