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$2.4M Attractions Co-op Advertising Campaign Launches May 11

April 19, 2011 By SDTA Staff Leave a Comment

Underway next month is the ConVis and SeaWorld joint co-op advertising campaign, featuring TV, radio and online promotions in the Los Angeles, Phoenix, Tucson, Salt Lake City and Las Vegas markets. Immediate promotions are set for Los Angeles and Phoenix, where ConVis has negotiated station partnerships with the local NBC, Fox and CBS affiliates. In both markets, the partnership includes custom San Diego news and travel segment, live remotes from SeaWorld San Diego, in-studio segments, weather and trivia sponsorships, event content in email newsletters, online banner ads and “win-a-trip to San Diego” sweepstakes. 

Filed Under: Destination Promotions Tagged With: advertising campaign, attractions, promotion, SeaWorld

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