Below are the June 2019 sales and marketing highlights from various San Diego Tourism Authority departments. BRAND MARKETING SDTA invested over $993,934 in advertising during the month of June, delivering more than 275.2 million gross impressions. Noteworthy advertising initiatives for the month included: Domestic Leisure Advertising SDTA’s “Always-On” digital content program … [Read more...] about June 2019 – Sales & Marketing Highlights
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San Diego Lodging Performance – July 14-20, 2019
In the third week of July 2019, San Diego hotels had occupancy rates ranging from 85.6% in Del Mar/Oceanside to 94.7% in the I-15 Corridor region. Several regions experienced growth in occupancy this week compared to the same time last year. The regions with the most growth were the I-15 Corridor with a 5.9% increase over last year, followed by properties in Escondido, … [Read more...] about San Diego Lodging Performance – July 14-20, 2019
June 2019 Hotel Performance
San Diego hotels in the month of June averaged 85.3 percent occupancy, down 1.2 percent compared to 2018. The average daily rate (ADR) was $183.02, a 4 percent increase over last year. As the summer tourist season kicks off, San Diego properties ranked 5th in occupancy among top 25 markets, and ranked 7th in ADR. Average daily rates and RevPAR were up by … [Read more...] about June 2019 Hotel Performance
San Diego Lodging Performance – July 7-13, 2019
In the second week of July 2019, San Diego hotel occupancy ranged from 81.9% in Del Mar/Oceanside to 93.8% Downtown. Compared to the same week last year, all regions declined in occupancy with properties located Downtown reducing the least - down 3.3% from last year. Average daily rates ranged from $146.49 in Escondido to $300.75 in La Jolla. The only region to improve upon … [Read more...] about San Diego Lodging Performance – July 7-13, 2019
San Diego Lodging Performance – June 30-July 6, 2019
During the week including the Independence Day holiday, San Diego hotels experienced occupancy growth in some regions while average daily rates improved in most regions throughout the County. Occupancy rates ranged from 74.2% in the I-15 Corridor to 85.9% in Mission Bay. Properties in the I-15 Corridor improved occupancy the most by 6.3% over the same period last year, … [Read more...] about San Diego Lodging Performance – June 30-July 6, 2019