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Spirit of Service: Giselle Guzman

February 9, 2021 By Thega-Alem Berhe Leave a Comment

Name: Giselle GuzmanTitle: Ticket Booth Manager, Flagship Cruises What started out as a summer job at Flagship Cruises & Events right after high school has turned into a career for Giselle Guzman. “I was just 18. It was just supposed to be a seasonal job, but I ended up staying,” she said. After just two years, Guzman was promoted to assistant ticket booth manager. … [Read more...] about Spirit of Service: Giselle Guzman

Top Headlines of the Week: February 1 – February 5

February 5, 2021 By Thega-Alem Berhe Leave a Comment

Each week, the San Diego Tourism Authority will gather headlines that highlight coronavirus' impact on the hospitality and tourism industries, as well as how the San Diego region is faring in these unprecedented times. Feb. 1 The Economy Is Improving Faster Than Expected, the U.S. Budget Office Says—The New York TimesAirlines Will Still Face Pilot Shortage Problem Even … [Read more...] about Top Headlines of the Week: February 1 – February 5

Out-of-Market Leisure Advertising Ramps Up with Pull-through Program

February 5, 2021 By Thega-Alem Berhe Leave a Comment

With the stay-at-home orders lifted in late January, the SDTA’s immediate advertising efforts focused on moving up its consideration/booking digital campaign from March 1 to February 1 with the goal of driving San Diego visitation. The campaign is using targeted programmatic and travel-endemic display ads, online travel agency advertising, and paid search to target active … [Read more...] about Out-of-Market Leisure Advertising Ramps Up with Pull-through Program

Weekly Hotel Performance – January 24-30, 2021

February 4, 2021 By Niki McDonald Leave a Comment

California lifted the statewide stay-at-home order on Monday, Jan. 25, allowing the hospitality industry to open back up to leisure guests.As a result, hotel room demand rose by 12,000 room nights from week prior to total 162,146 room nights sold this week. The Farmers Insurance Open (without fans) also supported North County Coastal regional performance.Demand was highest … [Read more...] about Weekly Hotel Performance – January 24-30, 2021

Member Spotlight: Fit City Adventures

February 1, 2021 By Thega-Alem Berhe Leave a Comment

Fit City Cycling with an Ocean View

Name: Angela Minardi Company Name: Fit City Adventures Type of business: Corporate team building and wellness concierge Founded: 2018  How have you changed your business in response to COVID-19? We moved our in-person events that were once taking place in the parks and beaches online to highlight the best that San Diego and Southern … [Read more...] about Member Spotlight: Fit City Adventures

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