Industry Trends

From the lower supply of 54,387 hotel rooms open in the County, occupancy averaged 25% last week.Occupancy patterns remain the same for subregions with La Jolla in the low range at around 8% and the South / East region posting the high of 46%.The average daily rate was $93.37 and RevPAR averaged $23.25.Hotel room night demand is averaging between 90,000 and 95,000 room nights … [Read more...] about Weekly Hotel Performance (April 12-April 18)

Moving into April, STR removed 9,509 rooms (15% of supply) in the County due to hotels reporting they are closed for the full month.Occupancy averaged 23.6% calculated from the reduced supply number.The county sold about 90,000 room nights in the week at an average daily rate of $93.12.Hotel room revenue continues to be down 85%. Stay informed To receive the weekly … [Read more...] about Weekly Hotel Performance (April 5-April 11)

Tourism Industry Posted Solid Growth in February (note leap year added one day to February): Visitors spent $1.3 billion at local businesses, 8.9% more than last year.The number of visitors to the County increased 7.9% to 2.2 million, and all visitor types contributed to the strong growth.Fewer rainy weekends brought back day visitors from Southern California to the … [Read more...] about Tourism Industry Performance – February 2020