2023 Winter/Spring Advertising Program Overview To stimulate demand during the upcoming Spring and Summer travel season, the SDTA is launching $15.5 million in advertising with the refreshed 30-sec “Happy & You Know It” Brand TV commercial debuting on national television January 28 during the Farmers Insurance Open PGA Golf Tournament. “Happy and You Know It”San … [Read more...] about San Diego Tourism Launches Spring Advertising Programs
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Weekly Hotel Performance Update – Jan. 15 – 21, 2023
Headlines You Need to Read | 27 January 2023
Each week, the San Diego Tourism Authority gathers headlines that highlight the hospitality and tourism industries, as well as top news in the San Diego region. Stay informed To receive the weekly SDTA Executive Report, fill out this form. … [Read more...] about Headlines You Need to Read | 27 January 2023
SDTA invites you to take part in key study of San Diego’s tourism workforce
The SDTA is conducting a Tourism Workforce Study to better understand the types of jobs that exist within San Diego’s tourism ecosystem, and to dispel broad misconceptions around the value of tourism jobs here in the region. And your participation is a crucial part of the project. To fortify our analysis, we're asking our members and partners to nominate at … [Read more...] about SDTA invites you to take part in key study of San Diego’s tourism workforce
