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happiness

Out-of-Market Leisure Advertising Ramps Up with Pull-through Program

February 5, 2021 By Thega-Alem Berhe Leave a Comment

With the stay-at-home orders lifted in late January, the SDTA’s immediate advertising efforts focused on moving up its consideration/booking digital campaign from March 1 to February 1 with the goal of driving San Diego visitation. The campaign is using targeted programmatic and travel-endemic display ads, online travel agency advertising, and paid search to target active … [Read more...] about Out-of-Market Leisure Advertising Ramps Up with Pull-through Program

San Diego Sends Positivity To Chicago

May 15, 2015 By Nick Leave a Comment

San Diego is the city where "Happiness Is Calling." With fair weather all year round, we can't help but want to spread our sunshine to our friends in cold-weather cities across the nation. And so, in mid-March, our team lead by Mr. Positivity and his Taylor guitar traveled to the Midwest to spread some positive vibes. Our mission: Bring a little laughter and happiness to … [Read more...] about San Diego Sends Positivity To Chicago

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