SDTA Travel Trade Development Manager, Riki Suzuki travels to Japan for several weeks to sell San Diego to local travel companies. Riki represented San Diego in cooperation with World Air-Sea Service in Tokyo. WAS recently launched 2 tour series to San Diego (11 departures for an 8 day tour and 5 departures of 11 day tour – all in San Diego!). Riki will also be doing … [Read more...] about … meanwhile in Japan.
SDTA Sales & Marketing Workshop Photo Recap
Thanks to everyone for joining us at the beautiful Paradise Point Resort for our fall Sales & Marketing Workshop. Attendance reached nearly 450 people from across the tourism and hospitality industry in San Diego! You can download the Member Opportunities Document and other forward-looking research documents in the member section of member.sandiego.org. WATCH A 1 MINUTE … [Read more...] about SDTA Sales & Marketing Workshop Photo Recap
B2B Targeted Email: Accounting Firms and Financial Companies
San Diego's value is more than a number. When it comes to your bottom line, every number affects the results you are trying to achieve. In San Diego, there are many significant line items that contribute to your overall success including 56,000+ hotel rooms, non-stop flights from nearly 60 cities, and average temperatures … [Read more...] about B2B Targeted Email: Accounting Firms and Financial Companies
SDTA Sales and Marketing Workshop for Members
International Marketing Efforts Seen in Japan
PHOTO RECAP! San Diego was featured in a $4 million marketing campaign by its Japanese client, HIS, in Tokyo earlier this year. San Diego was featured in Tokyo subway stations and cars, as well as advertised in a sale promotion on a poster at some of retail travel agencies. This marked a major milestone for both HIS and San Diego, as HIS had never included San Diego in a … [Read more...] about International Marketing Efforts Seen in Japan