San Diego hotels finished off what appears to be a soft September. The monthly STR report for September isn’t due until very late next week or early the following week, but daily data suggests that performance slipped year-over-year across every metric, leading to an estimated 10.2% drop in RevPAR for the month. For the most recent week, the story is much the same with demand, occupancy, and ADR each falling short of the same week in 2024, driving revenue and RevPAR lower.
Weekly Hotel Performance: September 28 – October 4, 2024
- Room Demand: 326,528 room nights (-12,054 rooms; -3.6% YoY).
- Occupancy: 69.5% (-7.4% YoY); 10th among the top 25 U.S. markets and 5th in the western competitive set. San Francisco (73.1%; +1.3% YoY) and Orange County (72.6%; flat YoY) ranked highest in the comp set.
- Top Performing US Markets: New York (84.0%; -0.4% YoY), Boston (78.9%; -3.9% YoY), and San Francisco.
- Highest Performing Areas Locally: Mission Bay (76.0%; -0.7% YoY), I-15 Corridor (75.5%; +8.6% YoY), and Pt. Loma (73.7%; -9.7% YoY)
- ADR: $200.68 (-$4.88; -2.4% YoY).
- RevPAR: $139.54 (-$14.87; -9.6% YoY).
- Group Performance (Upscale+ Properties) and Convention Activity:
- Room Demand: 60,965 group room nights (+3,786 rooms; +6.6% YoY).
- Occupancy: 29.2% (-2.7% YoY).
- ADR: $284.59 (-1.0% YoY).
- RevPAR: $83.05 (-3.7% YoY).
- Convention Center Activity: The 2025 MedTech Conference launched last week and is anticipated to contribute approximately 4,410 additional rooms to the market this current week.
View the complete hotel performance report here.
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