San Diego’s hotel market has bounced back after an uncharacteristic early‑March blip, with both leisure and meetings & conventions driving demand. Although last year’s American Association of Cancer Research (AACR) event delivered 52,500 room nights (11,500 on peak) during this same week, this year’s American Academy of Neurology (AAN) Institute still generated a solid 24,000 room nights (6,900 on peak) at the convention center—providing welcome compression early in the week. Even better, every submarket posted consistently strong performance throughout the week, with only Downtown experiencing a slight lull on Wednesday and Thursday before heating back up over the weekend.
- San Diego hotels sold 357,007 room nights last week, on par with the same period in 2024.
- Occupancy averaged 78.5%, matching last year’s performance. San Diego jumped in the rankings, grabbing the 3rd spot among the top 25 markets and 1st in the western comp set.
- The three leading U.S. markets by occupancy last week were Miami (83.8%), New York (82.1%), and San Diego.
- The highest-performing submarkets in terms of occupancy were Mission Bay (88.0%), Point Loma (85.0%), and the I-15 Corridor (83.9%).
- ADR was $217, a 0.7% increase year-over-year.
- Upscale+ properties sold 62,089 GROUP room nights, with an ADR of $312(+10.6% YoY).
- Convention center activity (please see above)
View the complete hotel performance report here.
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