Hotel performance seems to have stabilized after a shaky start to March. Group activity buoyed the market last week, although strong weekend performance suggests leisure also did its part.
- San Diego hotels sold 345,923 room nights last week, comparable to the same week in 2023 and 2024.
- Occupancy averaged 76.1%, a 3.4% YoY decrease, although about 1.4% of that decrease is attributable to modest but steady supply growth over the past year. San Diego placed 4th among the 25 largest markets tracked by STR and 1st in the western comp set.
- The top 3 markets last week were New York (83.0%), Miami (81.9%), and Boston (76.5%).
- The top 3 submarkets last week were Pt. Loma (80.0%), Downtown (78.9%) and Mission Bay (78.1%).
- ADR was $213, a 3.0% or $6 YoY increase.
- Upscale+ properties sold 61,430 GROUP room nights, 14,500 more than in 2024 with an ADR of $305 (+17.6% YoY).
- The convention center hosted the Indian Gaming Assn. and the American Academy of Neurology Institute, which contributed about 22,000 room nights to the market.
View the complete hotel performance report here.
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