- For the last six weeks, San Diego hotels have seen demand higher than at any previous time since COVID began, and the market is now providing evidence of consistent demand following spring break weeks.
- Room night demand remained relatively unchanged from the previous week with the county selling 255,060 room nights this week.
- Also unchanged was day of week demand, with Sunday-Wednesday selling about 31,000 room nights each and Thursday seeing uptick to 35,000 heading into the weekend.
- Friday and Saturday continue to drive the highest demand, selling about 45,000 and 51,000 room nights, respectively.
- Saturday night occupancy is averaging mid-80s for most regions throughout the county.
- County occupancy averaged 57.1% for the week, ranking San Diego 10th among top markets and 3rd in the western competitive set, behind Phoenix at 68.3% and Los Angeles at 62.8%.
- Top performing regions were again South/East County at 75.5%, Northeast/Escondido at 69.6%, and I-15 Corridor at 60.1%.
- County ADR was $132, $1 higher than previous week, ranking San Diego 6th in the nation and 2nd in the western competitive set, behind Los Angeles at $140.
- La Jolla Coastal and Mission Bay remain above $200, averaging highs of $233 and $203, respectively.
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