While the local tourism industry continues to struggle amid the COVID-19 crisis, leisure visitation is providing a boost to the region. San Diego continues to be a popular destination with hotel room inventory reaching near pre-pandemic levels amid steadily increasing demand and room rates. The destination also is outperforming many of the top markets as the region’s hotels and resorts continue to provide a safe and comfortable stay for visitors as well as locals enjoying a staycation.
Hotel Performance Weekly – August 2 – 8, 2020 – STR
- Room supply increased this week to 60,106 available rooms, roughly 95% of pre-COVID supply in San Diego.
- Demand also increased from the prior week to a new weekly high of 214,960 rooms sold. Saturday night demand reached another high of 40,773 rooms sold.
- With the increase in room supply, occupancy dipped slightly to 51.1% for the week, still ranking San Diego 4th among the top 25 markets and first among the western competitive set.
- Properties in South/East County continue to see the highest occupancy at 69.9% this week, followed by Northeast/Escondido at 61.2% and Mission Bay at 60.1%.
- ADR inched up slightly to $131 throughout the county, ranking San Diego 3rd among the top 25 markets and 2nd in the western comp set, behind Anaheim/Santa Ana ($135).
- ADR was highest among properties in La Jolla Coastal at $251, followed by Mission Bay at $229, and Del Mar/Oceanside at $145.
- Coastal regions, Downtown, and Mission Valley properties continue to see large swings in occupancy throughout the week, with weekend nights performing much better than weekday nights.
- Properties located more inland, north or south of San Diego are experiencing better Mon-Wed demand, but less demand on weekends than the coastal regions.