The launch of our Group Meetings Campaign, Forecast: Success, brings new awareness to the sub-region areas of San Diego. The 8-page insert promotes meeting hotels and venues in three unique outlying areas, specifically Mission Bay & Beaches, Mission Valley, and La Jolla/Univeristy Town Center. Each area is featured in its own single panel and presents key stats and geographical information about the region. The campaign will be distributed through popular meetings trade magazines, trade show exhibits, and relevant industry websites and social media platforms.
A sweepstakes for Forecast: Success is also included in the promotion of the new campaign by driving new RFP submissions to the sub-regions. The campaign and sweepstakes are scheduled to run through summer 2015.