On September 7, SDTA will insert a twelve-page, full-color newspaper insert, (referred to as Free Standing Insert—or FSI), in nine key markets; Los Angeles, Orange County, Las Vegas, Phoenix, San Francisco, Sacramento, Salt Lake City, Seattle and Portland. This is a key time period to target families as well as adults without children who are
considering where to vacation this fall and winter.
Now’s your chance to be a part of a co-op program that truly maximizes your dollars and targets a specific audience prone to travel. Distribution of the FSI will be 450,000 upscale households targeting affluent travelers (Adults 25-54 with a HHI of $100K+). This fall’s theme will continue with the very popular ”Guides to the Good Stuff” whereby notable San Diegans share their favorite experiences with visitors. The advertising insert will also promote the highly successful October Kids Free program, encouraging families to visit during the beautiful fall season.
CLICK HERE FOR DETAILS AND TO PARTICIPATE
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