As we head into peak travel season, ConVis has many new San Diego marketing initiatives in the works. Feel free to spend time on the Destination Promotions section of the blog, where you’ll get the latest updates on current programs of work, conveniently tagged according to regions of interest to you.
Our latest $200K summer promotion features North County attractions and targets leisure travelers in Los Angeles, Phoenix, Tucson and Las Vegas with traffic radio in all four markets and digital outdoor boards in Los Angeles. Advertising will promote the San Diego North County region, La Jolla and specific events including the Del Mar Thoroughbred Race season and La Jolla Playhouse.
Meanwhile, our $5.1M “Choose Happy” Spring-Summer Advertising Campaigns targeting leisure travelers draw to a close after a successful run in the San Francisco, Denver, Salt Lake City, Los Angeles, Las Vegas, Phoenix and Tucson markets with television, radio, billboards and online promotions. Thanks to our co-op partner SeaWorld San Diego for their support.
Thanks for visiting ConVis Connect,
Kerri Verbeke Kapich
Senior Vice President of Marketing & Strategic Partnerships
San Diego Convention & Visitors Bureau