• Skip to main content
  • Skip to secondary menu
  • Skip to primary sidebar
  • sandiego.org

SDTA Connect Blog

Keeping you connected to the San Diego Tourism Authority and the hospitality community.

  • Accolades
  • Opportunities
  • Destination Promotions
  • Contact Us
  • RSS Feed

Summer Marketing Programs Announced

June 23, 2011 By Kerri Verbeke Kapich Leave a Comment

As we head into peak travel season, ConVis has many new San Diego marketing initiatives in the works. Feel free to spend time on the Destination Promotions section of the blog, where you’ll get the latest updates on current programs of work, conveniently tagged according to regions of interest to you.

Our latest $200K summer promotion features North County attractions and targets leisure travelers in Los Angeles, Phoenix, Tucson and Las Vegas with traffic radio in all four markets and digital outdoor boards in Los Angeles. Advertising will promote the San Diego North County region, La Jolla and specific events including the Del Mar Thoroughbred Race season and La Jolla Playhouse.

Meanwhile, our $5.1M “Choose Happy” Spring-Summer Advertising Campaigns targeting leisure travelers draw to a close after a successful run in the San Francisco, Denver, Salt Lake City, Los Angeles, Las Vegas, Phoenix and Tucson markets with television, radio, billboards and online promotions. Thanks to our co-op partner SeaWorld San Diego for their support.

Thanks for visiting ConVis Connect,

Kerri Verbeke Kapich

Senior Vice President of Marketing & Strategic Partnerships

San Diego Convention & Visitors Bureau

Filed Under: Executive Update

Reader Interactions

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

Primary Sidebar

Search

View All Categories

  • Accolades
  • Air Travel News
  • Convention Alerts
  • Coronavirus Reports
  • Destination Promotions
  • Events and Webinars
  • Executive Update
  • Featured Members
  • Industry Trends
  • International Initiatives
  • Meetings in San Diego
  • Member Updates & Spotlight
  • Opportunities
  • Partner News
  • Regional Sales & Marketing Initiatives
  • SDTA 101
  • SDTA News
  • Upcoming Events
  • What's New

Resources

  • California Travel Industry Association
  • Meetings & Groups
  • MemberNet
  • San Diego Tourism Authority
  • Travel Professionals
  • Visit California

Recent Posts

  • Weekly Hotel Performance Update – April 27-May 3, 2025
  • Weekly Hotel Performance Update – April 20-26, 2025
  • Social Media Toolkit: National Travel and Tourism Week 2025
  • Weekly Hotel Performance Update – April 13-19, 2025
  • Weekly Hotel Performance Update – April 6-12, 2025

RSS San Diego Business Journal Headlines

Copyright © 2025 · San Diego Tourism Authority