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Hotel performance across the county followed expected seasonal trends last week, with particularly strong results over the weekend. Occupancy reached or exceeded 90% on both Friday and Saturday in every submarket within the city. Preliminary daily data for July indicates a slight year-over-year decline in overall demand (1.7M room nights; -0.4% YoY), ADR ($261; -1.1% YoY), … [Read more...] about Weekly Hotel Performance Update – July 27-August 2, 2025

San Diego’s hotel performance continues to be middling—neither bad nor outstanding. This is especially true given that the Gaylord is fully operational. Theoretically, San Diego County should be generating more room nights compared with 2024, but the expected boost hasn’t yet materialized. On a brighter note, however, Comic-Con delivered like it usually does, making last week … [Read more...] about Weekly Hotel Performance Update – July 20-26, 2025

Last week saw the return of ESRI, one of San Diego’s marquee summer events. Even so, hotel performance was a mixed bag. On one hand, San Diego ranked second among the top 25 markets covered by STR and topped the rest of the western comp set. On the other, county properties sold about 8,000 fewer room nights than the same week last year, spurring a 5% drop in occupancy, all as … [Read more...] about Weekly Hotel Performance Update – July 13-19, 2025

Hotel room night production across the county continues to track essentially flat year-over-year since the beginning of June. Typical for the week after July 4th, room demand slipped somewhat but not any more than in prior years. However, despite room night demand essentially matching the same week last year, the new supply brought on by Gaylord means occupancy was lower this … [Read more...] about Weekly Hotel Performance Update – July 6-12, 2025

San Diego shone bright last week, thanks to the one-two lift from a large conference in the early part of the week and a strong July 4th weekend. San Diego County ranked highest among the top 25 U.S. markets, a positive bellwether heading into the month that includes ESRI and Comic-Con. View the complete hotel performance report here. … [Read more...] about Weekly Hotel Performance Update – June 29-July 5, 2025