- In the week leading up to the President’s Day holiday weekend, San Diego hotel demand rose by 40,000 room nights over the prior week to sell a total of 321,191 room nights. This is the greatest number of room nights sold since San Diego hosted the Breeder’s Cup in November 2021.
- County occupancy rose to 72.4%, an increase of 9 points over the previous week. San Diego ranked 6th in the nation (up from 7th the week before) and 3rd in the western competitive set (unchanged), below Phoenix (78.1%) and Los Angeles (72.8%). Miami, Tampa, and Phoenix were the top markets in the nation last week.
- Daily rates averaged $178, up nearly $20 from the prior week and the strongest showing since the end of last summer. San Diego ranked 8th among top markets (up from 9th) and 3rd in the competitive set (up from 4th), below Los Angeles ($225) and Phoenix ($208).
- RevPAR rose close to $30 to reach $129 this latest week, ranking San Diego 6th in the nation (up from 9th).
- Both Friday and Saturday nights were high in demand across all regions, with occupancy ranging from high-70s to high-80s on Friday night and even reaching high-90s in several areas on Saturday night.
- Group occupancy among upscale properties held steady from the previous week at 17.9%, while Transient occupancy rose from 34.3% to 47.5%. ADRs among these segments also rose to $246 for Group and $259 for Transient last week.
- South/East County properties had the highest average occupancy for the week at 79.6%, followed by Mission Valley at 77.1% and Northeast/Escondido at 74.4%.
- La Jolla Coastal remains in the top spot in weekly ADR at $278, followed by Mission Bay at $229 and Downtown at $226.
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