- California lifted the statewide stay-at-home order on Monday, Jan. 25, allowing the hospitality industry to open back up to leisure guests.
- As a result, hotel room demand rose by 12,000 room nights from week prior to total 162,146 room nights sold this week. The Farmers Insurance Open (without fans) also supported North County Coastal regional performance.
- Demand was highest during the weekend in every region throughout the County, except for UTC (which peaked on Tuesday) and I-15 Corridor (peaking on Thursday).
- County occupancy averaged 36.7%, ranking San Diego 12th among top markets and 3rd in the western competitive set (behind Phoenix 49.0% and Los Angeles 44.7%).
- Top performing regions throughout the County remain South/East County with 62.5% occupancy, Northeast/Escondido with 54.6%, and Mission Valley with 42.7%.
- County ADR was $99 ranking San Diego 8th among top markets and 3rd in the western comp set (behind Los Angeles $109 and San Francisco $104).
- La Jolla Coastal properties continue to see highest rates at $209 this week, followed by UTC at $122 and Mission Bay at $120.
- RevPAR was $36, ranking San Diego 8th among top markets and 3rd in the western comp set (behind Los Angeles $49 and Phoenix $48).
Leave a Reply