San Diego hotels in the month of May averaged 74.2 percent occupancy, down 4.4 percent compared to 2018. The average daily rate (ADR) was $166.03, a 3 percent improvement over last year.
- Though ADR was up for the month, RevPAR fell by 1.6 percent compared to last year. Tuesday was the only day of the week that retracted in ADR; Friday and Saturday nights improved the most, by 6 percent and 5 percent respectively.
- Every night of the week saw a reduction in occupancy rates, with Saturdays falling the least at 2 percent decline.
- Group occupancy rates fell 5.2 percent, but the decline appears to be caused by fewer single property meetings as convention center attendance and contracted room nights were up this year.
- Independent hotels declined the least in occupancy rates (down 3.1 percent) and grew the most in ADR (up 7.9 percent) out of all hotel scales for the month.
- May performance brings Calendar YTD San Diego occupancy growth to -2.1 percent, ADR growth to 2.7 percent, and RevPAR growth to 0.5 percent.
SDTA Members can access the Latest Hotel Performance (STR) report at
https://members.sandiego.org/sdta-members/research-and-reports.aspx
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