- For the week that included Halloween, many travelers chose to stay home and enjoy the holiday with their families. San Diego hotel demand fell considerably last week, which is typical and not unexpected for this time of year, but performance should rebound during the first full week of November. San Diego hotels sold a total of 283,046 room nights throughout the county, a decrease of about 48K RNs from the week prior but right in line with the same week in 2019.
- County occupancy averaged 62.7%, placing San Diego near the bottom of the national rankings at 16th place. Halloween was on Tuesday this year causing hotel occupancy for most regions in the county to fall below 50% for the first half of the week. However, occupancy recovered to the high-70s to mid-80s by Saturday night.
- Group occupancy dropped to 23.1% among upscale+ properties, down from 34.3% the previous week. Group demand came to 44,056 RNs sold with an average rate of $262.91, demand similar to the same week in 2019 but with rates about $25 higher this year.
- Average rate throughout San Diego was $182 last week, the lowest weekly rate in the county since January of this year. If past trends persist, we can expect to see ADR rise again next week but then continue on a downward slope through the end of the year. Orange County and Los Angeles had markedly higher rates last week, at $204 and $202, respectively.
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