As the state-issued shelter-at-home orders continued through the month of April, the tourism industry including hotels, attractions, museums, restaurants, and bars remained closed to non-essential guests throughout San Diego County resulting in significant economic loss to the tourism industry.
- Visitation in April fell to about 10% of usual levels with 161,000 visitors staying overnight and 136,000 day visitors. Day visitors from Mexico fell the least of all the categories, down 78% from last April.
- Visitor spending at local businesses totaled just $120 million, a massive 88% loss compared to April last year, during which visitors spent $1 billion at San Diego businesses.
- Hotel room night demand fell 76% to 368,561 room nights. Temporary hotel closures reduced hotel supply by 26%, resulting in a 26.2% occupancy rate in the county.
- The average daily rate at county hotels was $89.57, 46% lower than last year’s ADR for April.
- SAN had just 38,000 air arrivals compared to about 1 million in a usual month, and just 11,000 people crossed the border using the CBX bridge out of TIJ airport.
- Vehicle traffic into the county on southbound and westbound freeways was off about 50%.
- The Convention Center, museums and attractions were all closed for the month.
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