The 42nd week of 2018 saw large increases in occupancy and average daily rates when compared to the same period in 2017. Occupancy ranged from nearly 72% in Del Mar/Oceanside to 90% in the UTC area. The largest year-over-year growth in occupancy can be seen in Mission Valley at 9.1%, followed closely by Mission Bay at 8.8%. Average daily rates ranged from $109 in Escondido, as it has been for the last few weeks, to $244 in La Jolla. The areas with the largest growth in ADR are Mission Valley at 6.8% and the downtown region with 6.5% growth over last year.