Category: Regional Sales & Marketing Initiatives

April 2017 Sales & Marketing Highlights






Below are the April 2017 Sales & Marketing Highlights from various departments from the San Diego Tourism Authority. SALES & MARKETING HIGHLIGHTS Special events promoted for April focused on Red Bull Air Race, California Poppy Day (in conjunction with Visit California)­ and Spring…

March 2017 – Sales & Marketing Highlights






Below are some of the sales & marketing highlights from various departments during the month of March 2017. SALES & MARKETING HIGHLIGHTS Special events promoted for March focused on Best Coast Beer Fest, St. Patrick’s Day, World Baseball Classic and…

February 2017 – Sales & Marketing Highlights






Below are some of the sales & marketing highlights from various departments during the month of February 2017. SALES & MARKETING HIGHLIGHTS Special events in February focused on the whale watching season, Valentine’s Day and Mardi Gras. CONSUMER MARKETING Most…

January 2017 – Sales & Marketing Highlights






Below are some of the sales & marketing highlights from various departments during the month of January 2017. SALES & MARKETING HIGHLIGHTS Special events in January focused on the whale watching season, Restaurant Week and Farmers Insurance Open. CONSUMER MARKETING…

Big Numbers in 2016 for San Diego






With an updated ad campaign, big name sporting events and other popular draws, San Diego’s tourism economy should continue to shine in 2017. A record 35 million people visited San Diego last year, according to the San Diego Tourism Authority…

2016 San Diego Regional Marketing Support Recap

2016 Sub-Region Sweepstakes






The San Diego Tourism Authority provides marketing initiatives, promotions, and advertising to help support the San Diego Sub-Region areas of the destination. Through both value and luxury campaigns, digital promotions, and key partnerships, the sub-region gains exposure to a wide-ranging…

October 2016 – Sales & Marketing Highlights






Below are some of the sales & marketing highlights from various departments during the month of October 2016. SALES & MARKETING HIGHLIGHTS Special events in October focused on October Kids Free and Halloween. Web traffic for October included 599,071 user sessions…

September 2016 – Sales & Marketing Highlights






Below are some of the sales & marketing highlights from various departments during the month of September 2016. If you missed our annual Sales & Marketing Workshop, here’s a quick photo recap: SALES & MARKETING HIGHLIGHTS Special events in September focused…