Category: Destination Promotions

SDTA Campaigns (Kids Free, etc.) and other high-profile promotions (partnerships, etc).

March 2018 – Sales & Marketing Highlights

SALES & MARKETING HIGHLIGHTS Below are the March 2018 sales & marketing highlights from various departments from the San Diego Tourism Authority. BRAND MARKETING DOMESTIC LEISURE ADVERTISING The Happiness is Calling “Summer Feeling” television and digital video program continues to be the foundation…

February 2018 – Sales & Marketing Highlights

SALES & MARKETING HIGHLIGHTS Below are the February 2018 sales & marketing highlights from various departments from the San Diego Tourism Authority. BRAND MARKETING DOMESTIC LEISURE ADVERTISING The Happiness is Calling “Summer Feeling” spot market television and digital video programs, which serve as…

January 2018 – Sales & Marketing Highlights

SALES & MARKETING HIGHLIGHTS Below are the January 2018 sales & marketing highlights from various departments from the San Diego Tourism Authority. BRAND MARKETING DOMESTIC LEISURE ADVERTISING The winter/spring advertising program launched in January, increasing awareness and consideration leading up to the spring/summer…

Big Numbers in 2016 for San Diego

With an updated ad campaign, big name sporting events and other popular draws, San Diego’s tourism economy should continue to shine in 2017. A record 35 million people visited San Diego last year, according to the San Diego Tourism Authority…

SDTA 2017 Audience Based Program Overview

FY17 – Audience Based Program Overview Adult Spring Digital Program Campaign Overview: Flight dates: January 16 – April 30 Markets: National Media: Digital Adult Digital Media Partners: BuzzFeed Sojern Nativo Facebook Instagram Adult Digital Creative: :30 Adult Video: Youtube link:…

Best of 2016: Top Stories on Connect Blog

Best of 2016 San Diego Connect

The Connect Blog is your go-to resource for up-to-date information and news about the travel and tourism industry in San Diego, and the activity of the San Diego Tourism Authority and its members and partners. We’ve curated the “Best of…

2016 San Diego B2B Group Destination Video Released

A new B2B video showcasing San Diego as the ideal destination for group meetings and events is now available online. Please share with potential clients as you sell them on bringing their next event to America’s Finest City.

https://www.youtube.com/watch?v=72xzUkXzUnI